Improving the legibility of highway signs

[Karen Bachmann]

In keeping with the Transportation theme for World Usability Day 2008, check out the New York Times article, The Road to Clarity by Joshua Yaffa. This article chronicles the creation of a new font, Clearview, now being adopted for US highway signs. Proving increased legibility and researching the actual improved usability was a key part of the design process. Further details about the research, as well as a shop to buy the font, is available on the font site ClearviewHwy.